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Hornady sponsoring 2018 Precision Rifle Series

Grand Island, NE – Hornady® has become a sponsor of the 2018 Precision Rifle Series, and the benefits to long-range shooting will be more than financial.

Hornady became a sponsor at the $50,000 Patriot Level, one of nine sponsorship levels. The company joined 31 other sponsors for this year's series.

Mollie Tobias, PRS director of social media and sponsorships, explained the importance of the series and sponsors such as Hornady.

Competition drives innovation, she said, and long-range shooting has seen "huge advancements in technology and tactics" since the Precision Rifle Series began in 2011.

"Elite military and law enforcement units now use what they have learned from PRS competitors to make themselves more effective," Tobias said. "By supporting PRS, you are supporting the growth of the sports of long-range shooting while also helping to move the front line of what is possible into the future."

This year's PRS will include 43 matches in the Bolt Gun Series and six in the Gas Gun Series. Each bolt gun match averages 120 to 150 shooters, Tobias said, while the gas gun matches average 70 to 100 shooters each. In addition to the pro series, there's the PRS Club Series, which is estimated to have 2,000 to 3,000 participants.

According to PRS surveys of its members, many of those shooters are interested in reloading, and reloading supplies are among the most requested items for match prize tables, Tobias said.

"Hornady, being one of the most respected brands in reloading components, is the perfect fit to help us appeal to and educate our shooters," she said. "Hornady's name recognition and brand reputation are a huge help to our series and communicate to the members that we are a premier series working with premier brands."

In addition to the popularity of its reloading products, Hornady ELD® Match bullets are commonly used in PRS competition. ELD Match are technologically advanced, enhanced-accuracy target bullets featuring Heat Shield® tips and other features that deliver highest-in-class ballistic coefficients, superior accuracy and extreme consistency.

Founded in 1949, Hornady® Manufacturing Company is a family owned business headquartered in Grand Island, Nebraska. Proudly manufacturing products that are made in the USA, Hornady® Manufacturing is a world leader in bullet, ammunition, reloading tool and accessory design and manufacture

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