Grand Island, NE - NRA Publications recently announced the winners of the 2017 Golden Bullseye Awards and Hornady® Precision Hunter™ ammunition was named Ammunition Product of the Year by American Hunter magazine. The Award will be accepted on Friday, April 28, during the 2017 NRA Annual Meetings & Exhibits in Atlanta, Georgia.

Highly prestigious within the shooting industry, the Golden Bullseye Awards honor the finest products available in the shooting sports. Winners are chosen by a committee of NRA Publication editors and staff with more than a century of collective experience in the firearms industry. Winning criteria includes: products must be recent introductions and available to consumers; feature innovative design and function; meet or exceed field reliability expectations; and demonstrate style befitting the firearm industry as well as good purchase value.

Precision Hunter™ is loaded with the ELD-X® bullet, an extremely advanced all-range hunting bullet. Featuring the revolutionary Heat Shield™ tip, the ELD-X® bullet defies the effects of aerodynamic heating and retains its shape to maintain the highest-in-class BC throughout its entire trajectory. Precision Hunter™ ammunition is loaded in 13 popular calibers from 6.5 Creedmoor up to 30-378 Weatherby Mag.

"We are honored to receive this recognition from American Hunter,” said Neil Davies, Marketing Director for Hornady Manufacturing. "Their expert staff put our Precision Hunter™ ammunition through the paces when testing and reviewing, so their recognition is extremely rewarding and gratifying.”

Founded in 1949, Hornady® Manufacturing Company is a family owned business headquartered in Grand Island, Nebraska. Proudly manufacturing products that are made in the USA, Hornady® Manufacturing is a world leader in bullet, ammunition, reloading tool and accessory design and manufacture.