Hornady® Manufacturing, a world-renowned leader in ballistic technology, received a National Rifle Association (NRA) Publications Golden Bullseye Award during a special ceremony at the 2016 NRA Annual Meetings, May 19-22 in Louisville, Kentucky. Hornady received the award for Precision Hunter™ with ELD-X™ bullet, which has been chosen as the 2016 Ammunition Product of the Year by American Rifleman magazine.

Highly prestigious within the shooting industry, the Golden Bullseye Awards honor the finest products available in the shooting sports. Winners are chosen by a committee of NRA Publication editors and staff with more than a century of collective experience in the firearms industry. Winning criteria includes: products must be recent introductions and available to consumers; feature innovative design and function; meet or exceed field reliability expectations; and demonstrate style befitting the firearm industry as well as good purchase value.

Precision Hunter™ is loaded with the ELD-X™ bullet, an extremely advanced all-range hunting bullet. Featuring the patent-pending Heat Shield™ tip, the ELD-X™ bullet defies the effects of aerodynamic heating and retains its shape to maintain the highest-in-class BC throughout its entire trajectory. Precision Hunter™ ammunition is loaded in eight popular calibers from 6.5 Creedmoor up to 30-378 Weatherby Mag.

“At Hornady, we strive to continually deliver the most innovative and exciting products, said Steve Hornady, President of Hornady. “We are honored that our dedication to the hunting and shooting sports industry has been recognized for this prestigious award.”

Founded in 1949, Hornady Manufacturing Company is a family owned business headquartered in Grand Island, Nebraska. Proudly manufacturing products that are made in the USA, Hornady Manufacturing is a world leader in bullet, ammunition, reloading tool and accessory design and manufacturer.

For further information regarding Hornady products, visit the company web site at http://hornady.com. Media members interested in any Hornady products for editorial review should contact Neal Emery at nemery@hornady.com.